Business Blog
Uncomfortable Truth: What Do Religion and Politics Have in Common? Brilliant Advertising!
Forget catchy jingles and dancing mascots. The most potent persuasion techniques aren't found in flashy commercials but within these two influential social forces.
Yes, even though these topics can instantly turn any casual conversation, into a heated debate...
But what if I told you they hold the key to unlocking powerful marketing strategies ONLY known by a select few?
If you want to delve deeper into the unexpected connection between religion, politics and advertising...
Explore how it works...
Why it works...
And how you can ethically (and legally) use it to exponentially grow your business...
Then click on the link to read the full story!
The Talent Tango: Build Your Dream Team or Outsource to Agencies?
Struggling to find the perfect talent?
Should you build your dream team or outsource to a star agency?
This blog post breaks down the pros and cons of both approaches, suggests a third option and even recommends the best route for any business (no matter what your budget).
Africa Rising: 6 Trends Shaping the Continent's Future
Imagine the savannas teeming with life alongside bustling tech hubs. That's the exciting transformation Africa is poised for by 2050. This youthful continent, rich in culture and history, is brimming with potential. While there are challenges, the future is bright.
A leading consulting group, Boston Consulting Group (BCG), has identified six megatrends that will reshape Africa in the coming decades. Understanding these trends is key for businesses to not only survive, but thrive, in this dynamic landscape.
10 Deadly Sins Destroying Your Website Right Now
Are you making these 10 website sins? Discover the common mistakes that are destroying your website's performance. In this post, we'll reveal how to fix these issues and transform your site into a thriving marketplace. Learn the secrets to boosting your online presence now.
Slaying with Style: How To Become A Copywriting Beast
In the world of modern marketing, where words are the weapons of choice, becoming a copywriting beast is the ultimate skill to master. The art of persuasive writing, fueled by creativity and strategic finesse, can transform mere words into powerful tools that captivate, engage, and ultimately convert readers into customers.
So, how can you step into the realm of copywriting with the confidence and prowess of a true beast? It's all about honing your skills, embracing your unique style, and mastering the dance between creativity and strategy.
The Unfair Advantage: How To Sell Anything Using Social Proofing
Discover the six secrets of social proofing, giving your business an unfair advantage in selling anything. Learn how testimonials, user-generated content, social media followers, endorsements, popularity indicators, and social proof notifications can boost credibility and drive conversions. Unleash the power of social proof in your copy today!
Besides Loadshedding, Here Are 5 More Reasons Why Your Business Could Die in 2023
Are you making common copywriting mistakes that are hurting your business? In this post, we'll explore five common errors that can cost you customers, and provide tips on how to avoid them. Don't let copywriting blunders hold your business back – read on to find out how to write effective copy that drives results.